Contact
Contact CoffeeHow
Questions, feedback, corrections and professional inquiries about coffee, brewing and equipment.
CoffeeHow is run by Sasha Pavlovich, a barista, coffee educator and editor based in Rome, Italy.
What can we help with?
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Brewing questions and feedback
Stuck on a recipe, curious about a method, or have an idea for a guide? Ask away.
Please include
- What you brew with
- What you tried and how it tasted
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Corrections
Accuracy matters. Verified corrections are fixed promptly, in line with our editorial policy.
Please include
- The article title
- The section in question
- Supporting information, if you have it
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Media and interviews
Expert commentary on coffee, brewing and equipment for articles, podcasts and interviews.
Please include
- Your publication or show
- The topic and your deadline
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Product review submissions
Submitting a product doesn't guarantee coverage, and reviews stay editorially independent.
Please include
- Detailed product information
- Where it is sold, especially in the U.S.
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Coffee events
Organizing a festival, competition or coffee tour? We review events for our calendar.
Please include
- Event name, dates and location
- A short description and the official link
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Write for CoffeeHow
We welcome coffee professionals with real experience and a point of view.
Please include
- Your coffee background
- Topics you would like to cover
Postal address and phone
CoffeeHow, Sasha PavlovichVia della Camilluccia 23
00135 Roma, Italy
+39 379 3766190
For formal correspondence. Email is still the fastest way to reach us.
Who you're writing to
Your message goes to the founder
Sasha Pavlovich Founder and editor · Barista and coffee educator
- Since 2011Working in coffee
- 70Articles on CoffeeHow
- Rome, ItalyBased in
Sasha Pavlovich founded CoffeeHow and edits everything we publish. A former professional barista, Sasha has worked hands-on in coffee since 2011, in café service, espresso preparation, manual brewing and coffee education.
Today Sasha focuses on structured coffee testing, equipment evaluation and practical brewing guides for home brewers, with both European espresso culture and the U.S. home market in mind.
- Espresso
- Brew methods
- Coffee beans
- Roasting
- Sensory evaluation
- Coffee gear
Contact questions and answers
Can brands pay for a review?
No. Brands can submit products for review, but submission doesn't guarantee coverage, and we don't sell positive reviews. Every review follows the standards on our How We Test page, and if a product disappoints, we say so.
How do I report a mistake in an article?
Email us with the article title, the section in question and any supporting information. We verify every report and correct confirmed errors promptly, following our Editorial Policy.
Where is CoffeeHow based?
CoffeeHow is run by Sasha Pavlovich from Rome, Italy, and operates internationally. Our postal address is Via della Camilluccia 23, 00135 Roma, Italy, and you can reach us by phone at +39 379 3766190. Email is the fastest way to get a reply.
Can I write for CoffeeHow?
We work with contributors who bring real coffee expertise, for example in brewing, roasting, equipment, sensory analysis or café operations. Email us about your background and the topics you would like to cover.
More about how we work
- About CoffeeHow Who we are, our mission and how we work.
- Our authors The baristas and coffee experts who write for us.
- How we test How we brew, taste and evaluate coffee and gear.
- Editorial policy How articles are researched, reviewed and corrected.
- How we make money Affiliate links, and why they never decide a review.
- Research sources The studies and references behind our guides.